TU BERLIN ACADEMY FOR PROFESSIONAL EDUCATION
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COURSE DATES

11.03.2024 - 13.03.2024
COURSE DURATION

3 days
LANGUAGE

English
LOCATION

Berlin
CERTIFICATE

Certificate of Participation
FORMAT

On-site
LECTURER

Prof. Dr. Ronald Glasberg
PRICE

1400 €

Recognized as Bildungszeit

STRATEGIC AND CHANGE MANAGEMENT
11.03.2024 – 13.03.2024

Techniques of attack and defense for successful executives, managers and entrepreneurs - With an effectively, strategic and change management you can ensure success as you formulate and execute the right things at the right time ensure leadership support and the setting of a value-maximizing pace for transformation.

Learning goals

On completion of the course, participants will be able to describe the essential principles and activities of strategy and change management. They will be able to formulate clear and action-oriented recommendations for companies and organisations on how to deal with unexpected events depending on the respective strategic, innovation, financial and risk management-related situation at their organisation. Participants will be able to transfer their acquired knowledge to successfully master challenging situations and confidently manage complex transformation programs.

Content

Introduction to Strategic & Change Management
  • Basic model of strategic management
Analysing the Environment
  • Challenges in a rapidly changing world
Formulation of unique strategies
  • Formulating corporate and business strategies
Strategy Execution & Monitoring
  • Designing the change management
Real-World Examples of Strategic & Change Management Initiatives
  • Preparing a written case analysis and oral presentation


In this course a combination of lectures, group and individual work as well as practical exercises are alternated.

Target group

The course is designed for executives, managers and entrepreneurs who want to learn more about techniques of attack and defence of successful programs of strategy and transformation.

This course is recognized as Bildungszeit according to paragraph § 10 (5) of the Berliner Bildungszeitgesetz (BiZeitG).

Prerequisites

  • At least 2 years of work experience
  • English level of at least B1 (according to the European Framework)

Dates

March 11 – 13, 2024 (on-site in Berlin).

This course will also be offered in November 2024.
LECTURER

Prof. Dr. Ronald Glasberg
Prof. Dr. Ronald Glasberg is Professor for International Strategic Management and Head of Institute for International Strategic Management & Innovations at the Berlin University of Applied Sciences. He focuses on the development of new strategic management tools and mindsets using advanced engineering mathematics to cope with unforeseen and unexpected events. His aims to formulate unique action-oriented recommendations for enterprises depending on their particular strategic, innovation, financial and risk management starting points.
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