TU BERLIN ACADEMY FOR PROFESSIONAL EDUCATION
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COURSE DATES

09.02.2024 - 02.03.2024
COURSE DURATION

3 weeks
LANGUAGE

German
LOCATION

Online
CERTIFICATE

TU Berlin Certificate of Professional Education (3 ECTS)
FORMAT

Online

LECTURER


Prof. Dr. D. Georg Adlmaier-Herbst
PRICE

3390 €

Recognized as Bildungszeit

CHANGE-MANAGEMENT – NEW APPROACHES FOR INTERNAL TRANSFORMATION
09.02.2024 – 02.03.2024

Over the past 30 years, 70 percent of change processes have failed. In the age of digitalization, the demands for transformation are even higher. The central question of this certificate course is, what new, innovative, and scientifically grounded models and tools can contribute to the success of transformation?

Learning goals

Upon successful completion of the course, participants will be familiar with current innovative models and concepts for shaping change, as well as the methods, attitudes, and tools for successfully managing change. Through case studies, they will have gained insights into the success factors and pitfalls of practical work in change projects. Furthermore, they will learn scientifically based and tested models for their own personal change and will be able to apply them independently.

Content

Basics of change management
  • Definition on change and transformation
  • Types of change
  • Classic concepts and models of change management
  • Newer models for change management
  • Reasons for failure of change management
  • Success factors for successful change
The management process
  • Systematic change as a management process
  • Systematics of the management process
  • Aims, strategies, means and measures in change
  • Management and control of change
Organization of the change management
  • Resources
  • Roles and responsibilities
  • Processes and structures
  • IT
  • Culture
Communication in change management
  • Success factors
  • Communication goals and strategies
  • Instruments of communication and their use
  • Storytelling in change
Willingness to change
  • Evaluation of changes
  • Decision-making and action control in change management
  • Success factors for the willingness to changes
  • Motivation in change
  • Application examples

Target group

This course is aimed at employees from management in companies, organizations and employees from the field of change management as well as coaches, consultants and other service providers in this field.

This course is recognized as Bildungszeit according to paragraph § 10 (5) of the Berliner Bildungszeitgesetz (BiZeitG).

Prerequisites

  • Participants are asked to come prepared to discuss their own challenges on the topic of change from everyday professional life
  • Laptop/PC + headset with microphone

Dates

Virtual classroom sessions:
  • February 09, 2024, 15:00-21:00 (CET)
  • February 17, 2024, 09:00-17:00 (CET)
  • March 02, 2024, 09:00-17:00 (CET)
Following the conclusion of the first two virtual classroom sessions, participants will undertake a period of a self-study (of 20-30 hours). This independent study phase will be accompanied by the lecturer, up to the date of the final on-site session. Lecturers will support participants for approx. 8 hours online, in the form of an open office hour, a small group workshop (or similar), by arrangement.

This course will also be offered in August 2024.

LECTURER

Prof. Dr. D. Georg Adlmaier-Herbst is an experienced practitioner who has worked for 15 years in the human resource department of the executive board of a global corporation. He has been a consultant, mentor and speaker for companies, organisations and individuals at home and abroad, for 18 years. Since the 1990s, he has been instrumental in shaping numerous processes in industrial companies and scientific institutions. Prof. Dr. Adlmaier-Herbst is currently Honorary Professor and Scientific Director of the research unit Berlin Management Model for Digitalisation (BMM) at the Berlin Career College of the Berlin University of the Arts, where he is also a lecturer in the part-time Master's program ’Leadership in Digital Innovation’. At the University of St. Gallen, he is also responsible for modules in the Executive Master of Business Engineering, lecturer for ’Leadership for the Digital Transformation’ in the certificate course ’Digital Innovation and Business Transformation’ and main lecturer in the certificate course ’HSG Management for IT Leaders 2020’. At Technische Universität Berlin, he teaches Leadership and Strategy and Change Management in the Master's program in Science Management/Science Marketing.

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